Algorithm Addiction: The TikTok Effect

Imagine being pulled into a world where each scroll, each swipe, pulls you deeper into a loop that’s nearly impossible to break. Shockingly, in under 35 minutes, TikTok’s algorithm can addict a user, shaping young minds with every video served. This short-form content has more to it than meets the eye, and the dangers go far beyond just lost time.

This week on “My Thoughts Exactly”, through exclusive insights into TikTok’s internal reports and investigations, Rajan Nazran unpacks how the app influences behaviour, from underage exploitation in live streams to addictive algorithms that prioritize “beautiful” content to maintain viewer engagement. Beyond that, TikTok’s algorithm pushes users into echo chambers, isolating them from diverse viewpoints and leading to emotional impacts that can seriously harm mental health.

The consequences are severe. Increased screen time, disrupted sleep patterns, and a decline in social connections are just a few of the negative impacts. Moreover, constant exposure to curated content can lead to unrealistic expectations, body image issues, and even depression.

With advocacy groups and attorneys general now holding TikTok accountable, you might wonder: what can we do? If you’ve made it this far, you’re already resisting the pull of addictive content! But the journey doesn’t stop here—Tune into this informative podcast and share it with your loved ones to spread awareness.

Produced by Global Indian Series for the Global Indian Network.

Script by Rajan Nazran
original idea: Rajan Nazran

Introduction music: (https://freesound.org/people/SilverIllusionist)

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